Brother International Phil. Corp., a leader in home and business IT and sewing peripherals, yesterday said it sees a double digit growth in revenues and sales this year aligned with the expected recovery of the economy.
Glenn Hocson, Brother’s general manager in the Philippines, yesterday told Malaya Business Insight that his company registered more than P500 million revenue in 2009 slightly higher by 2 to 3 percent from the previous year. However the growth is still lower compared to the 40 percent growth in 2008.
“It was only last year that we hit a single digit growth because on the previous year we had 40 percent growth. We expect to hit double digit growth in revenues and sales this year,” Hocson said.
For 2010, Hocson said he expects to hit a double digit growth in revenue and sales same as the growth in the economy continues. “In general, Philippines should recover like the other Asian countries.”
Brother managed to grow its business even during the crisis year since its line of products are lower by 30 to 40 percent compared to its competitor printers and multifunction devices.
Last November, the company introduced multifunction printers for the small and medium enterprise and the small offices and home offices (SOHO) that allows them to scan, print, copy and fax. This allows businesses to reduce the cost yet maintain the volume of productions.
In the total business segment of Brother, 90 percent are for printers, multifunctions devices and 10 percent are for sewing machines.
